Saul Colt on Word of Mouth

This presentation by Saul Colt (the self-proclaimed smartest man in the world) is both entertaining and full of great advice and examples.Checkity check it. How to Create Offline Word of Mouth — presented by Saul Colt from SocialMedia.org on Vimeo.

B2B is dead.

That’s right. I said it. Business-to-business is dead.With the proliferation of online networking and the movement towards authentic online personalities, selling to businesses has shifted back to where it started.  We no longer operate in a world where...
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