These are some of the most impactful books I’ve read as I’ve built my own business. I highly recommend them to anyone wanting to grow their own business, leadership, and marketing skills. I’ll keep updating this over time with other books I’ve found helpful in my own development as well as add reviews so keep this post saved or jump on my newsletter list. (Yes, all the book links are Amazon affiliate – so if you’re feeling generous, snag a couple of these for yourself or a friend.)
- Tribes by Seth Godin
- A New Brand World by Scott Bedbury
- The Effective Manager by Mark Horstman
- Traction by Gino Wickman
- Rocket Fuel by Gino Wickman and Mark C. Winters
- Buyology by Martin Lindstrom
- Rework by Jason Fried
- Scaling Up by Verne Harnish
- Managing Humans by Michael Lopp
- The One Thing by Gary Keller
- Profit First by Mike Michalowicz
- Maverick by Ricardo Semler
- Built to Last by James Collins
- You Are Remarkable by Mike Jones, David Cosand, and Dr. JJ Watson (Yes, yes, some shameless self-promotion.)
- Conscious Capitalism by John Mackey and Raj Sisodia
Want more marketing and branding resources?
- Remarkabrand Index of nearly 1,500 accounting firm brands
- My go-to list of branding, marketing, and business podcasts
- My book on branding: You Are Remarkable – Unlock Your Authentic Brand To Win Loyal Customers
- My brand strategy course: How to Unlock Your Remarkable Brand
